Guest Lecture Series “New PR Trends”

November 20, 2020

This winter semester (2020/2021), third semester students of the Master’s program in Public Relations and Digital Marketing (PRDM) will learn about exciting current trends in the field of PR and Digital Marketing as part of their module “New Trends in PR” with Prof. Dr. Kim Murphy from the Department of Journalism and Communications.

In order to get critical industry insights into these trends, Prof. Murphy has organised a special Guest Lecture Series involving a special workshop and numerous lectures by industry experts from Zalando, TikTok, Deutsche Telekom and Mashup Communications. As part of this lecture series, PRDM students are also being given the opportunity to moderate and interview our guests.

We wish the students lots of fun and look forward to hearing more about the exciting lectures soon.