Prof. Dr. Bettina Gneisz-Al-Ani

Curriculum Vitae

• Education

  1984/85-1992/93	Universität Wien / George Washington University, Washington, D.C.: Studies of Political Science in combination with History and Journalism. PhD with summa cum laude. Doctoral thesis awarded by “Dr. Maria Schaumayer Fund” as well as the Austrian Chamber of Commerce and the Austrian Chamber of Labour
  1983-1984	Truman High School, Kansas City – USA: Graduation at Senior High School as “top 5% student”

• Work Experience

  2020 - today	FH Kufstein, Tirol: Master Study Program “Strategic Management IV – Innovation Management, HR, Change Management, Entrepreneurship” Teaching in English
  2018-today	Media University of Applied Sciences, Berlin:Master PRDM “Crisis Communication; Leadership and Internal Communication” Bachelor JU “Online Strategies” Teaching in English and German As of WS 2021/22: PR Videoproduktion, PR Lab, Master colloquium
  2017 - today	Donau Universität Krems: LehrendeMBA Program “Data Security” (“Project and Crisis Communication”)
  2015-today	Sigmund Freud PrivatUniversität, Wien Executive Education Program “Communication & Psychology” Institute Psyche & Work for SFU Law School BA “Communication for Lawyers” SFU Training Academy “Negotiation Skills”
  2015-today	APA Campus, Wien Executive Education Program “Crisis Communication” Member of the Examination Board – Public Relations
  2014-today	Communication & Business Advisor for Corporations, Executives, Agencies Development of strategies & offerings in the field of strategic communication & public affairs for international agencies Projects for national & international key clients – in major fields of communication: financial market communication, reputation management, media relations, crises management Individual consulting under own name for selected clients only
  2011-today	FHWien der WKW Professor “Communication Management” Deputy Managing Director (01/2011 – 09/2013)
  2006-today	Fachhochschule Wien der WKW Due to academic achievements, appointed “FH-Professor” 07/2012 Department of Communication Member of the Academic Advisory Board Teaching BA and  MA classes at the Communication as well as at the Marketing & Sales Study Programs: “Communication Strategy, Issue Management, Public Affairs, Crisis Communication”; coaching case studies Winning national & international speakers and PR experts for FHWien: joint teaching and “Ringvorlesung” for BA classes Acquiring corporate projects for the department Department Management & Entrepreneurship Teaching BA and MA classes “Turn Around Management” and “Case Studies – Marketing and Corporate Communications” Member of the Examination Board for BA and MA at both departments BA and MA Thesis supervision at both departments Teaching in English and German
  08/2011	MCI Management Center Innsbruck Sommerakademie Journalismus: “Corporate Communication for Journalists”
  11/2000-12/2010	OMV Aktiengesellschaft Senior Vice President Corporate Communication & Public Affairs
  2006	Universität Salzburg Guest lecturer “Corporate Communications” (SS 2006)
  2005-2008	Universität WienAssistant Lecturer “Corporate Social Responsibility” (WS 2005 – WS 2007/08) Lecturer “Market Research in PR” (WS 2005)
  01/1998-10/2000	ONE / Connect Austria GmbHLeiterin der Unternehmenskommunikation; Public Affairs & Pressesprecherin
  04/1996-12/1997	Österreichische Kontrollbank AG Head of Public Relations
  01/1993-05/1996	IIR – International Business Conferences Unit Head
  09/1987-09/1993	Business Journalist Working continuously for business magazines (weekly) and daily newspapers Research of investigative stories on a range of business issues Interviews with CEO Part of the press corps; i.e. covering the political rallies or corporate M&A