M.A. Communication Design and Creative Strategies

A boost of expertise for your creative career.

Study at the Media University in a classic or dual program!

The Master’s degree program in Communication Design and Creative Strategies (M.A.) offers a boost in creativity, specialist knowledge and strategic thinking. It opens up various research-based perspectives on visual and strategic communication, human-centered design, design thinking, persuasive design, brand strategy, innovation, transformation and more.

You will learn to create beautiful, good and meaningful design. But our mission goes even further. We help you to base your design decisions on expert knowledge to guide and communicate with clients and other designers.

The program prepares you to start your own design company or work in design studios, advertising or media agencies, start-ups and consulting agencies – e.g. as an art director, UX designer or product manager.

The study program in brief

  • Start date

    Summer semester (April) and winter semester (October)

  • Campus Locations

    Berlin, Cologne, Frankfurt

    Languages: English (Berlin and Frankfurt), German (Cologne)

  • Tuition fees

    890 EUR per month or dual: 0 EUR. In the dual study program, the tuition fees are paid by the cooperating company.

  • Duration

    4 semesters

    Part-time study is possible.

  • Degree

    Master of Science (M.Sc.)

The study program in detail

Find out more about the content of the Master’s degree program in Communication Design and Creative Strategies (M.A.) and about your career opportunities after graduation.

Course content and teaching

General elective modules: Empirical Social Research, Media Law, Business English, Converging Technological Trends, Media Production, Gamification and Games for Organizations, Intercultural Leadership Skills and Media Psychology

Subject-specific modules: Critical and Creative Thinking, Design and Research, Career Management, Visual Communication, Creative Design Processes, Design Thinking, Human Centered Design, Strategic Communication, Brand Strategy, Persuasion and Engagement, Innovation and Transformation, Design Science, and Exhibition Design

There are also various design projects.

Dual study: The modules differ slightly due to the increased proportion of practical work experience in the cooperating company.

Your profile

Applicants: Graduates of an undergraduate degree course in a design subject area, preferably a design or art degree course (university/university of applied sciences).

University-internal, NC-free selection procedure
Language requirements: Level B2, European Framework of Reference (For non-native speakers, proof of language proficiency in the respective language of instruction is required (Cologne: German, Berlin: English)
Further information on admission here.

Diverse career opportunities

Target professions: Self-employed or employed designer, art director, communication designer, creative director.

Dual study - study and job

The Media University also offers a dual Master’s degree in Communication Design and Creative Strategies: The Master’s degree (M.A.) can be achieved in four semesters on a dual practice-integrated basis (without an additional IHK* examination). „Dual-practice-integrated” means that students work in a cooperating company parallel to their studies. In addition to imparting theoretical knowledge, practical company projects are integrated into the course. The Media University supports applicants in finding a cooperation company based on its own company network.

*IHK is the German Chamber of Industry and Commerce.

Application and portfolio

Internal, NC-free selection procedure with application and portfolio

Your application should include the following documents:

  • Letter of motivation (max. 250 words)
  • Your curriculum vitae
  • Your university of applied sciences or university entrance qualification
  • Your degree certificate from the undergraduate degree program (Bachelor, Magister, Diplom, etc.)
  • Transcript of Records: credit points and module content descriptions

Your portfolio should include the following aspects:

  • A title page („cover”)
  • At least three comprehensive graphic design works designed by you (or with a clearly identified contribution from you)
  • Including a description of your work
  • A documentation of the design process
  • A very short summary of the topic of your bachelor thesis (if available)
  • All aspects summarized in one PDF
Crediting

If you already have 210 ECTS from your undergraduate studies, you may be able to shorten your studies by one semester.

State-approved and accredited

The Master’s degree program in Communication Design and Creative Strategies (M.A.) at the Media University is state-approved by the Berlin Senate Administration and accredited by the Accreditation Council.

It therefore meets the highest international academic quality standards.

Success Stories

  • „I am very happy to be working as a designer at a renowned agency like MetaDesign after graduating. I really appreciate working with talented designers in a very professional working atmosphere.“

  • „For the immediate future, I am working on the development and implementation of my educational tool in Switzerland. It requires a lot of patience and perseverance, but I am convinced of the importance and potential of this project. “

  • „I would like to further expand my self-employment and have the opportunity to implement large projects holistically with my own employees in the future.“

  • „ It's a constant learning curve and it's really great to discover so many brands and work with other creative people on big projects.“

Request information material

Would you like to learn more about the program? We would be happy to send you an overview of all the information, including all modules.

Your contact persons in the Student Advisory Service

  • Lea Möhlenpage

    Lea Möhlenpage

    Study Advisory Service Berlin
    +49 30 4677 693 - 38
  • John Boerop

    John Boerop

    Head of Study Advisory Cologne
    +49 221 222 139 - 33
  • Jörg Krebs

    Jörg Krebs

    Head of Study Advisory Frankfurt
    +49 69 / 50 50 253 - 96